How can Salmond build trust and sway his remaining few?

by | Aug 21, 2014 | News

Simon Hayward, CEO of Cirrus, writes for HRZone on the importance of trust for leaders.

How can Salmond build trust and sway his remaining few?

Following the two-hour live debate on STV earlier this month Scottish First Minister Alex Salmond and Labour MP Alistair Darling, chairman of Better Together, will make the case for Scotland remaining part of the United Kingdom once again, but this time to the whole of the UK on the BBC.

On 25 August all eyes will be on the First Minister following strong criticism of his first round from expert commentators.

Speaking at the SNP annual conference last year, Salmond highlighted the importance of building trust, but with a poor performance earlier this month how can Salmond win the confidence of his supporters and sway the remaining undecided votes to successfully deliver the case for Scottish independence?

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